5 July 2011

EIFF Has Died, Will Returning Home To August Resurrect It?

This year's Edinburgh International Film Festival has received a fair amount of criticism, not least of all from yours truly.  Fortunately things are looking up for the EIFF, in that they are looking bad.  The one-time Artistic Director & Producer, James Mulligan, who halved the number of films, scrapped red-carpet events, ditched several stalwart threads (including Best of the Fest, which was re-introduced at the last moment), lost several major sponsors (such as Standard Life, CityJet and the key venue of Cineworld) and replaced them with low-budget versions (downsizing Nokia, easyJet and George Square Theatre), oh yeah, and messed up the opening night gala with Festival Patron / 'I was never currating the EIFF' Tilda Swinton and her film "We Need to Talk About Kevin"...  Anyway, that guy, James, has gone after only six months in the position.  Phew.

The organisers of the EIFF are now publicly thinking about restoring the awards and moving back to August, as hinted at by The Hearld last month and recapped by yours truly!  Could this save the EIFF, without going back cap-in-hand to Shane Danielson and begging him to make it a real force again?  Who knows, but I wouldn't bet against an announcement during August about the EIFF's return the following year...

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